Strategic Innovation

Preis: 24,90 Euro

17 x 22cm, 120 Seiten,
Erscheinungstermin: 01.01.2008, Formate: Buch
ISBN: 978-3-901880-19-3
A growing number of companies is facing an unprecedented increase of competition. The consequences are: price wars and a commoditization of offers, products and services. How can companies fi nd new ways for future growth within such competitive environment?The introduction of new business models implies the search for and exploration of new ways to creating value – breaking the rules. Our experience: conventional strategic projects produce conventional results.This book provides a framework for strategic innovation: ideas, processes and interventions for building new growth businesses especially for established companies. The case studies of SAP, Lufthansa, Palfi nger and One illustrate the typical challenges of strategic innovation.
stolla
Born in 1980 in Wagna, Austria Current position: diagnosis and evaluation at Beratergruppe Neuwaldegg; education: studies in Consulting Professions at the University of Applied Sciences (FH), Wiener...
moeller
Born 1969 in Kaufbeuren, Germany Current position: Managing Partner Beratergruppe Neuwaldegg, Vienna; Board member of Neuwaldegg Research Group; Part-time lecturer (various Universities and...
Der Autor Alexander Doujak berät seit 20 Jahren Konzerne und Familienunternehmen und verfasste zahlreiche Publikationen. Er ist Vortragender an Universitäten zu systemischer Beratung, Strategie,...

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